SOURCE, Inc.

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• Loyalty Program Manager
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Benefits For Your Members

Today, consumers enjoy unparalleled choice in loyalty programs. In the marketplace there are loyalty programs catering to just about every kind of shopper and nearly every major retailer seems eager to get their loyalty plastic into the consumer's wallet or purse. Unfortunately, while there may exist ample choice in the type of loyalty programs which consumers may join, there is limited choice in the way they may earn or redeem their rewards as a member of any of these programs.

Some loyalty programs constrict member reward earning to a single store while others restrict their purchases to a single financial card. Moreover, most loyalty programs generally have limited redemption options such as rewarding cash back only to a specific investment account or merchant location.

The ideal loyalty program would be one that allows members to:

• Earn rewards at a wide variety of merchants.
• Earn rewards with any method of payment (cash, checks, credit or debit).
• Redeem rewards having a variety of options.

Being able to provide this expanded field of options to your members would undoubtedly result in having a program characterized by increased membership and greater member satisfaction. By affiliating your program with the SOURCE Help Worldwide network you will be able to provide your members with these unique benefits:

The Help Worldwide Card

SOURCE allows participating loyalty providers to offer their members the first-of-its-kind Help Worldwide card. This private-labeled, non-financial card can effectively track all member loyalty purchase transactions regardless of payment method (cash, check or plastic). In essence, your members are no longer constricted to one form of payment and may earn rewards on any payment manner they choose. The Help Worldwide card requires no modification to participating merchant POS equipment and it works anywhere MasterCard is accepted.

Expanded Redemption Opportunities

Just as your members will have choice in where they may earn their rewards, it is possible for them to direct reward earnings to a variety of destinations. In addition to standard redemption options such as merchant credit, or investment account, it is also possible for members to generate goodwill to others by directing a portion of their reward payout to support charitable, humanitarian or religious organizations.